Minefields - Faouzia and John Legend.
“Now this might be a mistake,
That I'm calling you this late,
But these dreams I have of you ain't real enough.”
- Faouzia
For Faouzia & John Legends’ “Minefields,” I consulted on the marketing for the single and video campaign.
I was an integral process for all decision making regarding treatment, single art, and marketing.
Faouzia featured in Vogue 2020
Marketing consulting for the project resulted in:
Changing the final single art for the single
Faouzia joining John Legend on ‘The Voice’ and on The Today Show
A “Minefields (Stripped)” performance video
Captured live-content on the video set for “Minefields”
Original Cover Art
Final Cover Art
